Exotic car rental is a risky business venture as it requires a lot of investment. It takes some time before you turn a profit. However, with a proper business strategy, this business can be hugely successful. There are some things that you have to consider before you start your new business. First, do a thorough estimation of the cost of the company, and that includes the cars, the workers’ salaries, the rent of the store (or cost of the purchase of the store), maintenance costs, license costs, and some other costs that may be part of your state’s business-related laws. Secondly, the location of your store has to be in a posh neighborhood as your target clientele is primarily wealthy individuals. Thirdly, try to secure deals with car companies to save you a ton of money in vehicle costs. Last but not least, try to be unique in your business as you’ll have a lot of competition in this business niche. Offer your clients something that other exotic car rental stores are not offering. These are just the basic things that you have to think about. Every business is unique, wealthy and you’ll learn new things as you dig in deep.